Our commitment to green hosting

James Miodonski 6th of December 2023

At Creatomatic, we’re committed to doing the right thing for the planet and our clients. We’re working towards Net Zero, sooner rather than later – our 2023 Sustainability Commitment outlines our promises for this – as we recognise the urgency for businesses to clean up every aspect of their operations.

While it’s easy to tick the ‘visible’ boxes – low-energy lighting, insulation and cycling facilities – it’s critical to take a deeper look at practices across the board. Of particular concern is website hosting, which is one of the big hidden carbon emitters in the industry. That’s a big part of the reason we’re moving all of our client’s websites to 100% renewable energy servers.

By switching to a hosting service running solely on clean energy, our clients will be able to reduce their own carbon footprints, as they too work towards reaching their own Net Zero targets.

At time of writing, all but one of our web servers are powered by 100% renewable energy, and it’s our aim to have the last one upgraded as soon as possible in the new year. (We’ve got one old website left on there which is currently undergoing a rebuild – so as soon as that project’s complete, the server can be shut down and we’re 100% green).

There are other benefits to these upgrades, too. We’ve scaled up our monitoring and alerts services to make sure we know about as many problems as possible before you (or your clients) do. Our backup systems contain more layers than ever and we also beefed up our maintenance contracts too, with engineers at the data centres now on call 24/7 to help with emergency server support if we ever need it.

In short: we’re delivering a better, cleaner service for everyone.