Assets and Illustration

Creating consistent communication for your brand

 

Assets and Illustration

A brand doesn’t stop at a logo. We can work with you to develop relevant assets for your business, whether it’s content for social media, marketing materials, or an identity for a specific project or event, our design team have a wealth of experience creating assets that help you stand out.

Our in-house design team can also produce bespoke, creative illustrative designs. Our illustrators will work with you to develop concepts that meet your brief, and then will expand on ideas with the wider team, presenting a suite of ideas that we feel reflect your voice and personality.

Zoe McMillan, Creative Designer at Creatomatic

Why do I need assets?

As every business grows, there’s an element of balance between keeping loyal, existing customers and attracting new ones. Creating supporting assets for any new products, events, projects or news updates can help amplify your voice.

As well as interpreting your requirements, we’ll look at current market trends and your target audience to help develop ideas and assets that align with what your customers might be looking for.

Through a process of feedback and updates, we will work alongside you to develop assets that you can use across social media, marketing and print, dependent on your requirements. There is also the option to work together long-term on a retained bases, giving you on-hand design expertise for your business.

Illustration

While illustration can come under the umbrella of graphic design, particularly if you’re illustrating for digital use, it enables us to develop more of a creative interpretation for your brand. Illustrative assets are always worth exploring if you think they can bring something to your business, and they can often give a brand a more unique look and stronger voice than traditional photography

The approach taken by an illustrator can differ from a graphic design in terms of how they interpret the brief, providing a different outlook and range of concepts to an idea. This opens up a whole new vision for your brand, and can add a level of excitement to the conception stage of each project.

Print Design

It’s not all digital, and sometimes only traditional print will do. From business cards, letterheads and promotional flyers to menus, booklets and merchandise, we can develop a variety of designs for print that meet your requirements.

Digital Asset Production

We will work with you to create a full range of digital assets for web, social and video use. From social media profile logos to header images and perfectly sized Insta stories, just let us know what you need.

 
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