Specialist Tourism Web Design & Build
Driving footfall, awareness and engagement
Specialists in leisure and tourism web design
Creatomatic design and build show-stopping, fast-loading websites for tourist destinations across the UK. Our aim with every project is to develop an excellent aesthetic experience without compromising on user experience and performance.
We’ve worked with visitor attractions like Trimontium Museum, Shambellie House and Crawick Multiverse – driving conversions, boosting engagement and awareness and improving efficiency for staff. We’re passionate about the industry and the unique challenges and opportunities it presents.
We’re a proud member and listed supplier for the South of Scotland Destination Alliance (SSDA) and the Association of Scottish Visitor Attractions (ASVA).
Working with these organisations has helped us develop a strong understanding of British tourism and the needs of tourist businesses and organisations across the UK.
How we do it
Every project we undertake kicks off with a series of discovery sessions which help us to understand more about your business, your customers and your objectives. Read about how we’ve helped leisure and tourism businesses across the UK reach their digital goals.
User experience & design
Our team design mobile first and, where possible, work to W3C’s Web Content Accessibility Guidelines, combining modern technique and style with contemporary elements from your brand pack and identity.
Ticket sales & footfall
We’ll ensure your site provides clear visitor information to drive footfall and repeat visitation and integrate third party ticket booking systems to boost ticket sales.
Digital archive
A digital information archive is a great way of peaking interest in your attraction and boosting engagement with your collections. This can include downloadable learning materials for schools, video content, photographs and more.
Fundraising & donations
We’ll help you drive donations by integrating platforms like Virgin Money Giving, and adding carefully placed calls to action, such as ‘Donate Now’, across the new site.
Events
Our EVE system gives you an online events hub to add new activities and events to your website. Quick and easy for website admins to update and super simple for site visitors to book.
News
WordPress is one of the cleanest and fastest content management systems for news and blog writing and publishing. Keep customers and other stakeholders in the loop with the latest news from your visitor attraction.
Training
We ensure all of our websites are simple to update in-house so that content edits can be carried out without incurring extra costs once the site is live. We also provide training to ensure your team is comfortable using the site ongoing.
Analytics & data
Our digital marketing team work closely with clients to set up tracking solutions such as ticket and booking tracking, click tracking, file downloads and site engagement – all based on the different goals set out at the beginning of the project.
Support
We’re proud of our client retention rate and support our clients post-launch through monthly retainers. Websites should never stand still and this support helps our clients continue to provide a positive digital experience for customers and stakeholders.
Case study
The Face of Roman Scotland.
The Trimontium Trust has been telling the story of Roman settlement north of Hadrian’s Wall for more than 30 years – our challenge was to help them tell it.
- Assets and Illustration
- SEO
- Web and UX Design
- WordPress
“A great company that I have worked with for nearly 4 years now – provided great design ideas & solutions across our website, quick updates and innovative suggestions as our needs developed.”
Rob Longworth
Trimontium Museum
