AI Usage Policy
AI IS A TOol. IT’S Not a replacement for talent.
At Creatomatic, we use AI as a tool, never as a replacement for talent.
Every key decision, every piece of creative work, and every line of client-facing code is overseen by real people who know what they are doing.
AI tools help us move faster and smarter. But it never takes the wheel.
HOW WE USE AI
Usage examples
We use AI to support early-stage tasks where it adds efficiency without compromising quality. This includes things like summarising documents, analysing data, generating initial draft copy, producing quick mood boards for design exploration, and supporting developers with reviews, checks, security and documentation.
Everything AI touches is reviewed, shaped, and signed off by a real member of our team before it gets anywhere near you or your project.
Where AI plays no part
AI does not make creative decisions, write your final website copy, produce client-facing code, or set your strategy. This work is carried out by our in-house team.
Your data and AI
We do not input your personal data, confidential business information, or anything shared with us in confidence into any AI tool.
Our team follows a strict internal AI policy which governs exactly what can and cannot be used. Your information stays yours.
Our commitment
We are transparent about how we work, and that includes being honest about where AI fits in. If you ever have questions about our approach, just ask. We are always happy to talk you through it.
